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Showing posts from June, 2016

The Top 4 Social Media Tools for Your Business—In Order

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Are you hoping to launch a successful social media campaign? The process can be overwhelming: between producing content on a multitude of platforms, publishing at the right times, interacting with followers, and more, it can seem like a full-time job in itself. Aren’t there tools to make it easier? Absolutely—but now the question is, which tools do what?  Some tools are channel-specific, and others can help you manage multiple accounts from one platform (don’t you think it would be convenient to be able to tweet and respond to Facebook comments all in the same place?). Because executing a social media campaign is not an overnight process, the order in which you take your steps matters, too; and some tools are best for helping you with particular milestones. Here are some of the best social media tools, in order from campaign launch to completion:  Hootsuite  Hootsuite is known as a scheduling tool, but it also offers social listening capabilities. If you are a fledgling brand, you mig
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5 Epic Entrepreneurs Overcoming Obstacles & Real Rejection

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If you're a bootstrapped business owner or co-founder, you are quite familiar with humble beginnings and bootstrapping your business to greatness. No matter how great your startup ideas are you'll face stormy skies, rough roads, flash floods, obstinate obstacles, and real rejection during your quest to grow your company. While the challenges are inevitable, how you react to obstacles and rejection in business is what really counts.  We've all heard of the rags to riches stories that so many entrepreneurs have lived to tell about... if they're lucky and incredibly persistent. Some have lived in their cars and others have maxed out a dozen credit cards just to give themselves a shot at business success. Here are the stories of 3 incredible and motivating business successes that plowed through obstacles and painful rejection.  Jeff Bezos of Amazon One of the most impressive of these frugal beginnings has got to be Amazon's founder and CEO Jeff Bezos. The picture abov
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15 Methods Of Repurposing Your Digital Content

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You know all of that high quality digital content you’re supposed to be churning out to promote your business and boost search engine optimization? The kind that content marketing SEO gurus like Gary Vaynerchuk and Neil Patel preach about on a daily basis. It seems like a lot of work, doesn’t it? Yes, blogging for your business and creating other online content can be incredibly exhausting and time consuming! Who has time to create quality content every day or even every week? How do you even come up with all of the ideas and information that make up this constant content?  Well there is a way to make that process a lot easier and keep you from getting content creation burnout: reimagine your blog content into over a dozen other online mediums! When you’re marketing for your business , it’s always helpful to find ways to use the content that you spend so much time and energy developing into new creative ways. Here’s how you can turn one blog post into 15 new pieces of content through
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The Best Books For Entrepreneurs & Marketers

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When it comes to expanding your business acumen, there are a lot of viable options out there. Authoritative blogs, YouTube videos, podcasts, conferences, networking, workshops, and college courses are all effective methods for expanding your horizons. But it's hard to beat the knowledge that you can learn from well-written books. Tesla and SpaceX CEO Elon Musk replied , "I read books" when asked how he learned to build rockets. There’s truly no substitute for reading books when it comes to helping you launch something new; whether it's rockets or the business you’ve always aspired to build.  Knowledge is perhaps the rarest and most valuable of all elements found on earth, provided you know the source and the right medium of transmission. But it's easier to get now than ever before with millions of affordable eBooks at our fingertips on any smartphone or tablet! These top business books can help an individual learn, grow and innovate when it comes to launching a n
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