Posts

Showing posts with the label Your Questions Answered

The Top 4 Social Media Tools for Your Business—In Order

Image
Are you hoping to launch a successful social media campaign? The process can be overwhelming: between producing content on a multitude of platforms, publishing at the right times, interacting with followers, and more, it can seem like a full-time job in itself. Aren’t there tools to make it easier? Absolutely—but now the question is, which tools do what?  Some tools are channel-specific, and others can help you manage multiple accounts from one platform (don’t you think it would be convenient to be able to tweet and respond to Facebook comments all in the same place?). Because executing a social media campaign is not an overnight process, the order in which you take your steps matters, too; and some tools are best for helping you with particular milestones. Here are some of the best social media tools, in order from campaign launch to completion:  Hootsuite  Hootsuite is known as a scheduling tool, but it also offers social listening capabilities. If you are a fledgling ...
Read more

Bootstrap Business Blog Blitz Quick Questions Vol 7

Image
I'm constantly asked about social media marketing, digital media, entrepreneurship, search engine optimization, retail sales, social selling, and many other topics through various outlets. These business questions come through my website, social media platforms, forums like Medium / Quora / Reddit / Ask /   Google / Inbound.org, and other outlets. When I have a lot of information to share on a particular subject I'll usually write an in-depth answer in the form of an article here... but I don't always have the time. Sometimes I just give a quick answer, or whatever initially comes to mind without prepping or brainstorming.  This series is reminiscent of  hustling entrepreneur Gary Vaynerchuk 's book #AskGaryVee (which I'm finishing now before posting a review), but I've actually been doing this for years with previous projects and businesses. My first  Bootstrap Business Blog Blitz  was a big hit so I'm making this a mainstay feature on my site...
Read more

Bootstrap Business Blog Blitz Quick Questions 9

Image
Enjoy my most recent installment of Bootstrap Business Blog Blitz: answering your questions on social media marketing and more! These days how relevent is it for a blogger to have a Twitter account as opposed to an Instagram account? It’s still very important to have both in my opinion. I get 5–10x the blog and website traffic from my Twitter than I do from Instagram and it has helped my blog / website SEO tremendously. I think most bloggers that use both platforms successfully have a similar experience. Use both well to cover your bases. I like to remind people that “Twitter isn’t dead yet”. Why have I suddenly lost interest in social media pages like Instagram, Facebook, and Twitter? I’d have to say that it’s probably a positive thing, unless you are using these platforms for business purposes. I’m on social media all day every day (mostly for work) and it gets old after awhile. Hopefully you are replacing the time you spent on social media with healthier and more productive activ...
Read more