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Showing posts with the label Content Is King

The Top 4 Social Media Tools for Your Business—In Order

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Are you hoping to launch a successful social media campaign? The process can be overwhelming: between producing content on a multitude of platforms, publishing at the right times, interacting with followers, and more, it can seem like a full-time job in itself. Aren’t there tools to make it easier? Absolutely—but now the question is, which tools do what?  Some tools are channel-specific, and others can help you manage multiple accounts from one platform (don’t you think it would be convenient to be able to tweet and respond to Facebook comments all in the same place?). Because executing a social media campaign is not an overnight process, the order in which you take your steps matters, too; and some tools are best for helping you with particular milestones. Here are some of the best social media tools, in order from campaign launch to completion:  Hootsuite  Hootsuite is known as a scheduling tool, but it also offers social listening capabilities. If you are a fledgling ...
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3 Benefits Of Content Marketing For Startups

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If you find yourself intimidated by the concept of content marketing , you are not alone. More than 3 million blog posts  are published every single day around the world, and a new website is created every half a second. Millions of videos, podcasts, infographics, eBooks, white papers, slide decks, and other forms of digital content are created and shared each day as well. With all that noise, making your content stand out, driving traffic and increasing engagement is a colossal task. Companies are spending more money, time and resources than ever before on content creation . According to recent reports, 88% of B2B companies use content marketing, and 76% of them are increasing their content marketing budget.  So, why should you enter the world of the short attention span of modern Internet consumers, where every performance is just a click away from becoming a hit or a total miss? That’s because the benefits of content marketing outweigh the effort, time, and money that go i...
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Content Creation Overload & Writer Solutions

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When you realize that some freelance writers make up to $200 per hour on average for ghostwriting articles, you may feel disappointed. With such rates, a writer can work only one hour per day and still make over $6000 in a month without making any sacrifices when it comes to home maintenance, friendships, and hobbies, or other business endeavors. When you think about your own writing routine, you realize that you have to work several hours per day if you want to make enough money to get you through the month. Your hourly rate gets higher as you gain experience and your clients gain confidence in your skills, but you’re still far from the average $60 per hour.  This is not an issue you’re facing alone. Freelance writing is an extremely competitive industry that is open to millions of international participants. This great flexibility offers many chances for people from all countries to make money, but it’s also a problem. Beginners and non-native English speakers accept l...
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