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Showing posts with the label Retail

The Top 4 Social Media Tools for Your Business—In Order

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Are you hoping to launch a successful social media campaign? The process can be overwhelming: between producing content on a multitude of platforms, publishing at the right times, interacting with followers, and more, it can seem like a full-time job in itself. Aren’t there tools to make it easier? Absolutely—but now the question is, which tools do what?  Some tools are channel-specific, and others can help you manage multiple accounts from one platform (don’t you think it would be convenient to be able to tweet and respond to Facebook comments all in the same place?). Because executing a social media campaign is not an overnight process, the order in which you take your steps matters, too; and some tools are best for helping you with particular milestones. Here are some of the best social media tools, in order from campaign launch to completion:  Hootsuite  Hootsuite is known as a scheduling tool, but it also offers social listening capabilities. If you are a fledgling ...
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Investigating The UK Plus-Size Industry: How Will The Market Develop In 2019 And Beyond?

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It’s easy to see that the plus-size industry has been making progress over the past decade or so. Whether it’s high street retailers stocking their own plus size ranges or specialist plus- size only stores popping up, it seems as though companies have finally started to take notice of the market.  We’ve teamed up with River Island to assess the current impact of the UK plus-size industry and make some predictions for the future of plus-size in the market.  The UK Plus-Size Market  Fashion retailers in the UK tend to be separated into two distinct categories: plus-size specialist stores (serving strictly plus-size items) and more general plus-size brands (brands which have extended their current size range to include plus-size). As of 2017, the plus-size market was worth approximately £6.6 billion, according to a PwC report, and £4.7 billion of this was for female plus-size clothing only.  When we compare the performance of plus-size with standard womenswear and me...
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4 Ways Labeling & Branding Can Boost Business

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In today's world of high competition, it's easy to look toward new and flashy ways to market your business in an attempt to stand out from the crowd. However, there's a reason that the tried and true methods have withstood the test of time, and the simple fact is that they work. One such tool is the custom label.  These stickers come in a variety of sizes to meet your needs and can be professionally designed with your company's colors, logo and messaging. Customized stickers are versatile and can be used in any number of creative ways to fit your business needs, no matter what your sector or industry. Read on to learn more about how labeling and branding can make a difference in your business.  1. Enhance Customer Service  Custom stickers are a great way to enhance your customer service efforts. Customers appreciate a small token, particularly if it's useful or of value to them. Affixing your label to water bottles, mugs or magnets can provide you with inexpensive...
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Customer Compliments: How To Make Your Office Customer Ready

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In the world of business, the customer is king. When it comes time to meet with clients, make sure you're prepared. By improving comfort, credibility, preparedness and first impressions, you'll have massive success with your clients. These easy-to- follow instructions will turn your office into a professional paradise for customers.  Comfort  With a few simple tricks, you can keep your customers entertained and comfortable. Customer amenities like vending machines, TVs, free water and puzzles will help you easily entertain potential clients during any downtime. When furnishing your office , spend a little extra to keep couches and chair comfortable. By paying attention to the details and tailoring your office to the needs of the customer, you're one step ahead of the competition.  Credibility  The best thing you can do for your business is to establish credibility. That means you should have third- party documentation to show off exactly why the customer should hir...
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