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Showing posts with the label CPA

The Top 4 Social Media Tools for Your Business—In Order

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Are you hoping to launch a successful social media campaign? The process can be overwhelming: between producing content on a multitude of platforms, publishing at the right times, interacting with followers, and more, it can seem like a full-time job in itself. Aren’t there tools to make it easier? Absolutely—but now the question is, which tools do what?  Some tools are channel-specific, and others can help you manage multiple accounts from one platform (don’t you think it would be convenient to be able to tweet and respond to Facebook comments all in the same place?). Because executing a social media campaign is not an overnight process, the order in which you take your steps matters, too; and some tools are best for helping you with particular milestones. Here are some of the best social media tools, in order from campaign launch to completion:  Hootsuite  Hootsuite is known as a scheduling tool, but it also offers social listening capabilities. If you are a fledgling ...

4 Tax Time Tips for Stressed Out Small Business Owners

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Money is without a doubt one of our greatest stressors. So, perhaps it’s no surprise that a time of year that focuses solely on our earnings and expenditures and requires us to answer to Uncle Sam can be a bit overwhelming. Small business owners have the added pressure of prepping their business’s taxes and making sure that all the necessary information is in place so that their employees can prepare their personal taxes. If it’s all starting to feel like too much, here are a few tips to help lighten the load:  Get Help  Whether it’s asking an employee to reorganize a troublesome filing system, using W2 software to prep those documents for employees, or calling a trusted CPA to prepare your return, when it comes to taxes it is always ok to ask for help. Just because your taxes have to be done each year, doesn’t make it an easy process. There are many papers to gather and numbers to crunch, and being the top dog of your business doesn’t mean you have to do it all yourself. T...