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Showing posts from October, 2016

The Top 4 Social Media Tools for Your Business—In Order

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Are you hoping to launch a successful social media campaign? The process can be overwhelming: between producing content on a multitude of platforms, publishing at the right times, interacting with followers, and more, it can seem like a full-time job in itself. Aren’t there tools to make it easier? Absolutely—but now the question is, which tools do what?  Some tools are channel-specific, and others can help you manage multiple accounts from one platform (don’t you think it would be convenient to be able to tweet and respond to Facebook comments all in the same place?). Because executing a social media campaign is not an overnight process, the order in which you take your steps matters, too; and some tools are best for helping you with particular milestones. Here are some of the best social media tools, in order from campaign launch to completion:  Hootsuite  Hootsuite is known as a scheduling tool, but it also offers social listening capabilities. If you are a fledgling brand, you mig
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The True Power & Potential Of Digital Marketing

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It's important to understand that all of us are living in an era where online media and the internet have taken over most forms of our international and local businesses, trade, and the economy. With talks about 5G wireless communication around the corner and new technologies emerging almost on a daily basis, we find ourselves surrounded by various brands and business that are readily offering their products and services to targeted audiences across the globe in a much more effective and efficient manner than ever before. To get you to understand the impact of the internet and how digital marketing is shaping the world around us, here are some quick facts:  • Nearly 5 million Terabytes of data was circulated online way back in 2010, which is crazy considering that 1 terabyte is equal to 1,024 Gigabytes.  • By September 2014 there were more than a billion websites on the internet.  • Out of a population of 7.5 billion people on the planet, about 3.5 billion of them are already onlin
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